Make in India Scheme: Explore Definition, Initiatives, Aims, Advantages and Challenges

Explore Make In India: its definition, initiatives, aims, advantages, and challenges. Learn about India's manufacturing drive.
Business Loan
2 minutes
16 October 2024

Make in India is a campaign launched by the Government of India to boost the manufacturing sector and create jobs for the country's growing population. The idea behind this initiative is to attract foreign investment in the manufacturing sector and promote Indian-made products. Standup India Scheme provides financial assistance to women entrepreneurs and SC/ST communities, aligning with the objectives of Make in India by empowering businesses across various sectors.

In this comprehensive guide, we will cover all aspects of the Make in India campaign, including Make in India products, the Make in India initiative, and how Bajaj Finserv Business Loan can help you start or expand your manufacturing business.

A Mudra Loan can also be a great option to support your entrepreneurial journey by providing financial assistance to small manufacturers under the Pradhan Mantri MUDRA Yojana (PMMY).

Understanding the Make in India initiative

  • Launched in September 2014, the Make in India initiative set ambitious targets to increase the contribution of manufacturing to India's GDP from 16% to 25%.
  • It aimed to create 100 million additional jobs in the manufacturing sector by 2022.
  • As of 2022, the initiative has facilitated the approval of over 240,000 investment proposals, attracting over $75 billion in Foreign Direct Investment (FDI).
  • Various sectors have witnessed significant growth under the initiative, with the automobile sector growing at an average annual rate of 7.9%, and the electronics sector at 27.3%.
  • The initiative has also led to a notable increase in the ease of doing business in India, with the country's ranking in the World Bank's Ease of Doing Business Index improving from 142 in 2014 to 63 in 2020.
  • Make in India has spurred innovation and entrepreneurship, with initiatives such as Startup India and Skill India complementing its objectives.
  • It has contributed to India's emergence as one of the world's fastest-growing economies, with GDP growth averaging around 7% annually in recent years.

Make in India products

Under the Make in India campaign, the goal is to capitalise on the country's strengths and promote manufacturing in sectors where India has a comparative advantage.

Products manufactured under the Make in India initiative include mobile phones, automobiles, textiles, defence equipment, electronics, and more. These products are made in India with state-of-the-art technology, high-quality raw materials, and expert artisanship, making them desirable for Indian consumers as well as international buyers.

Benefits of Make in India

The Make in India campaign offers several benefits for businesses and the country as a whole. Some of these benefits include:

  1. Reduction in imports and increased export opportunities
  2. Promotion of Indian-made products
  3. Job creation and employment opportunities
  4. Strengthening of the manufacturing sector and the overall economy
  5. Increased foreign investment and financial support for manufacturing

Make in India – Schemes

Under the Make in India initiative, several schemes have been implemented to support and promote manufacturing growth across various sectors. These schemes aim to enhance competitiveness, attract investment, and foster innovation. Here are some key schemes:

  • Production Linked Incentive (PLI) Scheme: Introduced to boost domestic manufacturing in sectors such as electronics, pharmaceuticals, and automobiles by providing financial incentives based on incremental production.
  • National Manufacturing Competitiveness Programme (NMCP): Aims to enhance the competitiveness of manufacturing industries through various interventions such as technology upgradation, skill development, and access to finance.
  • Skill India Programme: Focuses on enhancing the skillsets of the workforce to meet the evolving demands of the manufacturing sector and promote entrepreneurship.
    PM SVANidhi scheme is also a crucial government initiative designed to provide micro-financing opportunities for street vendors, promoting inclusive growth under the Make in India vision.
  • Startup India: Designed to nurture and support startups, fostering innovation and entrepreneurship in various manufacturing-related fields.
  • Invest India: A national investment promotion and facilitation agency that assists investors in setting up and doing business in India, providing information, guidance, and handholding support.
  • Digital India: Aims to transform India into a digitally empowered society and knowledge economy, facilitating the adoption of digital technologies in manufacturing processes and operations.
  • Smart Cities Mission: Seeks to develop 100 smart cities across India with modern infrastructure and amenities, fostering sustainable urban development and attracting investment in manufacturing and related industries.
  • Ease of doing business reforms: Various reforms have been implemented to simplify regulatory processes, reduce bureaucratic hurdles, and improve the overall business environment to encourage investment and facilitate manufacturing growth.

Make in India – Objectives

The Make in India initiative was launched with several key objectives aimed at transforming India into a global manufacturing hub and boosting economic growth. Here are the main objectives:

  • Foster a conducive environment for investment, innovation, and entrepreneurship in manufacturing.
  • Increase the share of manufacturing in India's GDP to 25% and create 100 million additional jobs by 2022.
  • Streamline regulatory processes and improve the ease of doing business to attract both domestic and foreign investment.
  • Enhance infrastructure development to support manufacturing activities and facilitate efficient logistics.
  • Promote sustainable manufacturing practices and ensure inclusive growth across all sectors and regions.
  • Encourage skill development initiatives to build a competitive workforce capable of meeting industry demands.
  • Facilitate technology transfer and adoption to enhance productivity and competitiveness in manufacturing industries.
  • Strengthen partnerships between the government, industry, and academia to drive innovation and research in manufacturing.

Make in India – Vision

Make in India embodies a visionary strategy to boost manufacturing's role in India's economy. With manufacturing currently constituting 15% of GDP, the program aspires to elevate this to 25%, akin to other dynamic Asian economies. Its objectives extend beyond economic expansion to job creation, fostering FDI, and positioning India as a global manufacturing hub. Symbolized by a majestic lion emblem, inspired by the Ashoka Chakra, the campaign celebrates India's multifaceted progress. Prime Minister Modi's dedication to Pandit Deen Dayal Upadhyaya underscores the campaign's ethos, honoring a patriot's legacy while charting a transformative path towards prosperity and self-reliance.

Why does the PM want to promote the idea of make it in India’?

The Prime Minister champions the 'Make in India' initiative to foster national development and attract foreign investment. Encouraging entrepreneurs and corporations to participate, he stresses their duty in advancing India's growth. By prioritizing domestic production and foreign direct investment, he aims to bolster economic prosperity. His commitment extends to streamlining processes to make investing in India seamless. He envisions a technologically advanced nation, intertwining 'Digital India' with 'Make in India'. Central to his agenda is job creation and poverty alleviation, promising substantial societal benefits. Thus, promoting 'Make in India' is not just a political agenda but a steadfast belief in comprehensive national development.

Make in India – Progress

The Make in India initiative has made significant progress since its launch, driving positive changes in India's manufacturing landscape. Here are some key indicators of its progress:

  • Increased foreign direct investment (FDI) inflows in key sectors such as automotive, electronics, and defence, signalling growing investor confidence.
  • Expansion of manufacturing facilities and establishment of new production units by both domestic and international companies, contributing to job creation and economic growth.
  • Improvement in India's ranking in global competitiveness indices, reflecting enhanced business environment and investor-friendly policies.
  • Adoption of advanced technologies and manufacturing practices to improve efficiency and productivity in various industries.
  • Strengthening of infrastructure and logistics networks to support manufacturing activities and facilitate seamless movement of goods.
  • Collaboration between government, industry, and academia to drive innovation, research, and skill development in manufacturing.
  • Diversification of manufacturing base with increased focus on sectors such as renewable energy, biotechnology, and advanced materials, promoting sustainable growth.
  • Continued efforts to address challenges such as bureaucratic red tape, infrastructure bottlenecks, and skill shortages to further accelerate manufacturing growth and competitiveness.

Make in India – Challenges

Despite its progress, the Make in India initiative faces several challenges that hinder its full potential. Here are some key challenges:

  • Complex regulatory environment and bureaucratic hurdles that increase compliance costs and deter investment.
  • Inadequate infrastructure, including power shortages, poor transportation networks, and limited access to finance, constraining manufacturing operations.
  • Skill shortages and mismatches, particularly in technical and managerial roles, affecting productivity and innovation in the manufacturing sector.
  • Competition from other manufacturing hubs with lower production costs and more developed infrastructure.
  • Lack of effective enforcement of intellectual property rights, discouraging innovation and technology transfer.
  • Environmental concerns and sustainability issues arising from rapid industrialisation and resource depletion.
  • Uncertainty in policies and regulations, leading to investment delays and reluctance among investors.
  • Geopolitical tensions and global economic uncertainties affecting trade and investment flows, impacting manufacturing growth and expansion.

Make in India- Outcomes

Foreign Direct Investment (FDI) Inflows:  

The Indian government has implemented a liberal and transparent FDI policy to encourage foreign investment. Under this policy, most sectors are open to FDI through the automatic route, simplifying the process for investors. In 2014-15, India received USD 45.15 billion in FDI inflows, and since then, the country has achieved record inflows for eight consecutive years. The highest-ever FDI of USD 83.6 billion was recorded in 2021-22. Thanks to economic reforms and improvements in Ease of Doing Business, India is projected to attract USD 100 billion in FDI during the financial year 2022-23.

PMEGP is one of the important schemes under the Make in India initiative that promotes employment and the development of small-scale industries.

Production Linked Incentive (PLI):  

To support the 'Make in India' initiative, the Production Linked Incentive (PLI) scheme was introduced in 2020-21. Covering 14 key manufacturing sectors, this scheme aims to stimulate domestic production and enhance competitiveness, providing a major boost to India’s manufacturing capabilities and attracting further investment in the country.

Make in India – 25 sectors in focus

The Indian government prioritises 25 sectors under the 'Make in India' initiative to attract foreign direct investment (FDI) and promote domestic manufacturing. Prime Minister Modi highlights these sectors as key to positioning India as a premier destination for global investment. With a focus on sectors ranging from automobiles to biotechnology, and from IT to tourism, the initiative aims to leverage India's democratic environment and manufacturing prowess. The government's commitment to effective governance underscores its determination to facilitate investment and foster growth across these critical areas. By nurturing these sectors, India aims to emerge as a hub for innovation, production, and economic progress.

Here are the 25 sectors in focus:

  1. Automobiles
  2. Automobile components
  3. Aviation
  4. Biotechnology
  5. Chemicals
  6. Construction
  7. Defence manufacturing
  8. Electrical machinery
  9. Electronic systems
  10. Food processing
  11. Information Technology (IT) & Business Process Management (BPM)
  12. Leather
  13. Media and entertainment
  14. Mining
  15. Oil and gas
  16. Pharmaceuticals
  17. Ports and shipping
  18. Railways
  19. Renewable energy
  20. Roads and highways
  21. Space
  22. Textiles and garments
  23. Thermal power
  24. Tourism and hospitality
  25. Wellness

Why Make in India?

The 'Make in India' initiative underscores the imperative to bolster the manufacturing sector for multifaceted reasons. Despite the services sector's dominance, it falls short in job creation, necessitating a shift towards manufacturing to harness India's demographic dividend effectively. With manufacturing contributing a mere 15% to the economy, lagging behind East Asian counterparts, rectifying this imbalance is critical. Manufacturing's potential for job creation, both skilled and unskilled, coupled with its profound multiplier effect on economic growth, positions it as a linchpin for India's development. By incentivising domestic and foreign investment in manufacturing, the initiative seeks to catalyse holistic economic advancement, fostering innovation, prosperity, and enhanced living standards.

Make in India – Initiatives

The 'Make in India' initiatives encompass a spectrum of measures aimed at catalysing investment and easing business operations. Notably, sectors like railway, insurance, defence, and medical devices have opened up to higher levels of Foreign Direct Investment (FDI). Enhanced FDI limits, streamlined processes, and investor facilitation cells signify a concerted effort to attract and support investors. Improvements in the Ease of Doing Business index underscore the government's commitment to fostering a conducive business environment. Reforms span licensing procedures, infrastructure development, and industrial corridors like CBIC, DMIC, BMEC, AKIC, and VCIC, signaling a holistic approach towards inclusive growth and industrialisation across India.

Make in India – Latest updates

Here are some of the latest updates regarding the Make in India initiative:

  • Introduction of new sector-specific policies and incentives to attract investment and promote domestic manufacturing, particularly in areas such as electric vehicles, renewable energy, and medical devices.
  • Expansion of the Production Linked Incentive (PLI) Scheme to include additional sectors and increase the scope of incentives for eligible manufacturers.
  • Launch of strategic initiatives such as the National Infrastructure Pipeline (NIP) and the National Logistics Policy to improve infrastructure and streamline logistics, supporting manufacturing activities.
  • Emphasis on promoting local manufacturing and reducing import dependence through initiatives like the Atmanirbhar Bharat Abhiyan (Self-Reliant India Mission).
  • Focus on enhancing ease of doing business through digitalisation, online approvals, and regulatory reforms to facilitate investment and business operations in India.
  • Strengthening of international partnerships and collaborations to attract technology transfer, investment, and market access opportunities for Indian manufacturers.
  • Continued efforts to address challenges such as regulatory complexity, infrastructure gaps, and skill shortages through policy reforms and targeted interventions.
  • Integration of sustainability and environmental considerations into manufacturing policies and practices to promote green growth and responsible manufacturing.

What is Make in India 2.0?

Make in India 2.0 is the latest version of the Indian government’s flagship initiative aimed at boosting manufacturing and services within the country. This updated programme focuses on 27 key sectors, with a more structured and targeted approach to driving industrial growth. The Department for Promotion of Industry and Internal Trade (DPIIT) is responsible for overseeing 15 manufacturing sectors, while the Department of Commerce is tasked with managing 12 service sectors.

One of the major strengths of Make in India 2.0 lies in its sector-specific focus. By identifying and prioritising these important industries, the initiative aims to create a supportive environment for investment and innovation. It is designed to attract both domestic and foreign investments into these sectors, encouraging industrial growth and development.

In addition to facilitating investment, the programme also emphasises the importance of building world-class infrastructure to support the needs of these industries. The objective is to create a more efficient and conducive environment for businesses to thrive, which in turn will boost job creation and enhance India’s global competitiveness.

Through this focused approach, Make in India 2.0 seeks to not only accelerate the growth of key industries but also position India as a global manufacturing hub, fostering sustainable economic development in the long term.

Difference between Make in India and Made in India

Here’s a simple table to illustrate the difference between "Make in India" and "Made in India":

Aspect Make in India Made in India
Definition A government initiative launched in 2014 to attract investments in India’s manufacturing sector. Refers to products entirely manufactured or produced within India.
Objective To create a business-friendly environment and attract domestic and foreign companies to set up manufacturing units in India. Denotes the final label or tag that indicates the product is made in India.
Scope Focuses on increasing manufacturing capabilities and job creation within India through investment and development of industries. Encompasses any product produced within India, regardless of the programme’s involvement.
Involvement A government-driven programme with specific incentives and initiatives. Does not necessarily involve the government initiative; applies to all domestically manufactured products.
Impact Aims to transform India into a global manufacturing hub by boosting production and industrial growth. Represents the result of domestic production and contributes to the country's export market.
Example Companies like Apple or Samsung setting up manufacturing units in India under this initiative. Goods like textiles, automobiles, or electronics labelled "Made in India."


This table highlights the fundamental distinctions between the two terms. "Make in India" is an initiative aimed at boosting manufacturing, while "Made in India" represents the outcome of that manufacturing effort.

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Frequently asked questions

What is the concept of Make in India?

The Make in India initiative aims to transform India into a global manufacturing hub by promoting domestic production, attracting foreign investment, fostering innovation, and creating job opportunities.

What are the 4 pillars of Make in India?

The four pillars of Make in India are: New processes, new infrastructure, new sectors, and new mindset. These pillars form the foundation for driving manufacturing growth and economic development.

What is the main objective of Make in India?

The main objective of Make in India is to increase the share of manufacturing in India's GDP to 25% and create 100 million additional jobs by 2022. It seeks to achieve this through various policy reforms, infrastructure development, and investment promotion initiatives.

When was Make in India launched?

Make in India was launched in September 2014 by the Government of India to bolster the manufacturing sector and stimulate job creation.

Who is eligible for Make in India?

Eligibility for Make in India encompasses both domestic and foreign entities interested in investing in or establishing manufacturing facilities in India.

What is the cost of Make in India certificate?

The cost of obtaining a Make in India certificate varies depending on the specific scheme or incentive utilised, with some schemes offering financial incentives or subsidies to eligible manufacturers.

Which sector is covered in Make in India?

The Make in India initiative covers 25 sectors, including automobiles, electronics, textiles, biotechnology, defense manufacturing, food processing, and renewable energy. These sectors were selected to boost manufacturing, attract investments, and create jobs, positioning India as a global manufacturing hub.

Who introduced Make in India?

Make in India was introduced by Prime Minister Narendra Modi on September 25, 2014. The initiative aims to transform India into a global manufacturing centre by encouraging domestic and international companies to produce goods in India, fostering innovation, skill development, and infrastructure improvement.

What is the purpose of the Make in India campaign?

The Make in India campaign, launched by Prime Minister Narendra Modi in 2014, aims to transform India into a global manufacturing hub. Its primary goal is to encourage both domestic and foreign companies to invest in manufacturing within the country. By improving the business environment, fostering innovation, and creating world-class infrastructure, the initiative seeks to boost economic growth, generate employment, and position India as a leader in industrial production on the global stage.

What are the 4 pillars of Make in India?

The Make in India campaign is built on four key pillars:

  • New Processes: Simplifying regulations to create an investor-friendly environment.
  • New Infrastructure: Developing cutting-edge infrastructure to support industries.
  • New Sectors: Identifying and promoting growth across 25 key industries.
  • New Mindset: Changing the government’s approach from regulator to facilitator, supporting businesses in their development and expansion across sectors.
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