Operations Management: Definition, Types, Examples, Strategies, Benefits, Objectives and Strategies

Learn about operations management, its purpose, processes, systems, and strategies to boost efficiency, reduce costs, and scale businesses.
Business Loan
4 min read
27 January 2026

Operations management is about planning, controlling, and improving the processes that keep a business running smoothly every day. It ensures that resources—such as people, materials, time, and money—are used efficiently to produce goods or deliver services at the right cost and quality. From procurement and production to inventory and delivery, operations management helps work flow without delays or waste. In competitive and growth-focused markets, effective operations management is crucial for protecting profit margins, reducing risks, and supporting sustainable business growth.

What is operations management?

Operations management is the practice of running a business’s daily activities efficiently while protecting margins and improving output. Its main goal is to design and control processes that boost production, optimise supply chains, and reduce waste.

It involves planning, coordinating, and monitoring key functions such as procurement, workforce management, production workflows, and delivery systems. At its core, operations management ensures that resources—people, materials, time, and capital—are used effectively. When done well, it prevents bottlenecks, reduces risks, and allows the business to operate reliably and at scale.

Key Takeaways

  • Operations management is more than solving daily problems; it creates consistent and predictable ways of completing routine tasks.
  • Effective operations turn inputs like labour, materials, and technology into goods and services with minimal waste.
  • Without structured operations management, vital functions like R&D, customer service, IT, and inventory management can become inefficient or overlooked.
  • Strong supply chains are built and maintained through disciplined operations management that aligns resources with business goals.

What is the purpose of operations management?

Effective operations management helps businesses use resources wisely while meeting strategic goals. Its core purpose includes:

  • Maximising productivity: Improves processes to increase output with the same resources.
  • Reducing costs: Streamlines production and supply chains to cut waste and unnecessary expenses.
  • Improving quality: Ensures products and services remain consistent, reliable, and up to standard.
  • Enhancing customer satisfaction: Enables timely delivery and better service experiences.
  • Supporting long term goals: Aligns day-to-day operations with the organisation’s broader vision.

Importance of operations management

Operations management plays a critical role in the success and sustainability of any organisation. Here’s why it matters:

Benefit

Description

Efficiency Boost

Streamlines workflows and eliminates waste

Quality Improvement

Ensures consistent product/service standards

Strategic Alignment

Supports long-term business goals

Working Capital Optimization

Balances cash, inventory, and receivables

Supply Chain Strength

Improves procurement, logistics, and distribution

Scalability

Enables growth without compromising quality

Cost Reduction

Lowers operational expenses and increases profit

Customer Satisfaction

Timely delivery and responsive service

Innovation

Drives continuous improvement and adoption of new technologies


Types of operations management

Type

Objective

Task

Role/Responsibility

Production Management

Manage production efficiently to meet demand

Plan, schedule, and monitor production activities

Production Manager oversees manufacturing and resource use

Supply Chain Management

Maintain a smooth flow of materials and products

Choose suppliers, manage procurement, and coordinate logistics

Supply Chain Manager manages inventory, transport, and delivery

Service Management

Ensure consistent and high quality service delivery

Design service workflows and track performance

Service Manager trains teams and handles customer issues

Project Management

Deliver projects on time and within budget

Allocate tasks, set timelines, and review progress

Project Manager coordinates teams and manages resources

Quality Management

Maintain high product and service standards

Carry out inspections and implement quality control

Quality Assurance Manager ensures compliance with quality norms


Operations management tools

  • Business Process Reengineering (BPR): BPR focuses on analysing and redesigning workflows and business processes within a company. Its goal is to optimise processes, remove redundancies, and improve efficiency. Also called business process redesign, BPR allows organisations to restructure operations from the ground up for maximum effectiveness.
  • Six Sigma: Introduced by Bill Smith at Motorola in 1986, Six Sigma is a methodology for improving manufacturing quality. The term “six” refers to control limits set at six standard deviations from the mean. Tools used in Six Sigma include trend charts, defect calculations, and other statistical measures to reduce errors and improve consistency.
  • Lean Manufacturing: Lean manufacturing focuses on reducing waste and improving the flow of products across the supply chain. It aims to ensure smooth operations from production to customer delivery, eliminating unnecessary steps and maximising efficiency.What are the systems of operations management?

Modern operations management relies on proven systems and methodologies:

System

Purpose

Benefit

Lean Manufacturing

Remove all forms of operational waste

Lowers costs and boosts overall efficiency

Six Sigma

Reduce defects and improve process accuracy

Delivers consistently high-quality results

Business Process Reengineering (BPR)

Rethink and redesign existing workflows

Improves speed, efficiency, and cost performance

Inventory Management

Maintain optimal stock levels

Prevents excess inventory and stock shortages

Supply Chain Management

Manage procurement, logistics, and distribution

Ensures seamless movement of goods and timely deliveries


Operations management process

The operations process usually moves through five essential stages:

  • Forecasting: Estimate future demand using data, patterns, and market insights.
  • Planning: Create strategies to meet production targets and resource needs.
  • Scheduling: Assign manpower, machines, and materials for timely execution.
  • Controlling: Track ongoing activities to ensure everything stays on plan.
  • Evaluating: Review outcomes, measure performance, and improve processes.

Techniques for effective operations management

Techniques for effective operations management help businesses run smoothly, cut costs, and deliver consistent quality. Here are the key methods to focus on:

  • Production planning: Optimise resources, align output with demand, and prevent stock shortages.
  • Inventory management: Monitor stock levels in real time and reorder on time to avoid delays.
  • Automation: Boost efficiency, speed, and accuracy by reducing manual effort and repetitive tasks.
  • Process streamlining: Strengthen communication, refine workflow layouts, and eliminate bottlenecks.

What is operations strategy in operations management?

Operations strategy ensures that a company's operational strengths directly support its broader business goals. It focuses on long-term planning, resource allocation, and creating a competitive edge through efficient execution.

Aspect

Focus

Alignment

Ensure operations fully support the overall business strategy, whether cost leadership or differentiation

Design

Build efficient processes and systems to maximise productivity

Capacity and facilities

Plan resources and facility layouts to meet current and future demand

Supply chain

Strengthen procurement, logistics, and inventory flow for timely delivery

Quality

Maintain consistent standards through continuous improvement practices

Technology

Use modern tools and innovation to reduce costs and enhance performance

Performance

Set measurable KPIs and track progress for ongoing improvement


Operations management example

Take an athletic shoe manufacturer as an example:

  • Forecasting: Uses past sales data and current fashion trends to estimate demand for the next season’s shoe models.
  • Planning & Sourcing: Decides the number of shoes to produce and procures materials like rubber, fabric, and foam from trusted suppliers.
  • Scheduling & Production: Plans factory assembly lines across different locations to produce various shoe models efficiently.
  • Quality Control: Checks materials, assembly processes, and finished products to ensure they meet durability and design standards.
  • Logistics & Delivery: Coordinates the distribution network to ship shoes to retailers globally, ensuring stores are stocked on launch day.
  • Process Improvement: Reviews defect rates and delivery performance to refine production and logistics for the next cycle.

Operations and supply chain management (OSCM)

A key part of operations management is managing the flow of inventory through the supply chain, a process often called operations and supply chain management (OSCM). Operations managers focus on logistics, global trends, customer demand, and the resources needed for production.

They ensure that materials are acquired and labour is used in a timely and cost-effective way to meet customer expectations. Inventory levels are carefully monitored to maintain sufficient stock, while vendors are selected based on quality, cost, and reliability of delivery.

Operations managers use tools like the economic order quantity (EOQ) formula to decide how much stock to order and how much to keep on hand. They also follow up with customers to confirm that products meet quality and functionality standards, sharing feedback with relevant departments to drive continuous improvement.

Challenges in operations management

List of a few common challenges in operations management:

Challenge

Description

Supply Chain Disruptions

Delays from suppliers or external events

Quality Control

Maintaining consistency across batches

Inventory Management

Balancing stock without overstock or shortages

Technology Integration

Adopting new systems efficiently

Labour Shortages

Hiring and retaining skilled workers

Regulatory Compliance

Adhering to evolving rules and standards

Global Competition

Maintaining cost-effectiveness and quality

Demand Volatility

Adapting to changing customer needs

Sustainability

Balancing economic and environmental goals


Fuelling Operational Excellence with Strategic Financing

Implementing effective operations management often requires upfront investment, whether for automation technology, warehouse management systems, employee training, or maintaining inventory buffers. A Bajaj Finserv Business Loan can provide the capital needed for these strategic improvements, as long as the business meets business loan eligibility criteria such as turnover, credit profile, and operational stability. This funding helps businesses improve efficiency without affecting day-to-day cash flow.

How a Business Loan Supports Operations Management:

  • Technology Adoption: Fund ERP or SCM software, automated machinery, or analytics platforms. A business loan EMI calculator can help assess affordability before committing.
  • Capacity Expansion: Finance new equipment or facility upgrades to handle growing demand, with repayments structured according to the business loan interest rate.
  • Inventory Optimisation: Access working capital to maintain optimal stock levels without straining cash flow or taking on excessive debt.
  • Quality & Certification: Invest in quality control labs or fund ISO/Six Sigma certification to improve operational consistency.

With features like quick disbursal (within 48 hours*), high loan amounts up to ₹80 lakh, and flexible repayment tenures, the loan allows businesses to strengthen their operational backbone with confidence.

Conclusion

Operations management is the backbone of business success. It is where strategy is put into action and efficiency improvements directly boost profitability and market position. By applying its principles—such as lean processes, quality control, and resilient supply chains—businesses can create operations that are efficient, profitable, agile, and sustainable in a changing market.

Looking to optimise your business operations? Consider how strategic investments in processes, technology, and resources can drive growth, and explore financing options that make these improvements achievable.

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Frequently asked questions

What are some common operations management strategies?

Common strategies include lean management, Six Sigma, total quality management (TQM), just-in-time inventory, and supply chain optimisation. These approaches aim to improve efficiency, reduce waste, and enhance overall productivity.

What challenges are faced in operations management?

Some key challenges include managing supply chain disruptions, maintaining quality control, balancing cost efficiency with customer expectations, adapting to new technologies, and addressing workforce management issues.

How does operations management impact customer satisfaction?

Effective operations management ensures timely delivery, consistent product quality, and reliable service, all of which directly influence customer satisfaction. It also helps businesses respond quickly to customer feedback and changing market needs.